By definition, a “closed loop” is a process in which post-consumer products can be collected, recycled and used to make new products at the end of their intended use. Consumers are becoming more mindful of what materials their clothing is made from and the impact they have on the environment.
It was important to us that we chose our fabrication carefully as we wanted natural fibres that were biodegradable and had the least environmental impact. We only use 100% cotton in our products as we intend for our garments to be recycled or composted after they have been outworn. The issue with blending synthetic materials (such as a polyester/cotton mix) is that their fibres cannot be separated after use and therefore cannot be recycled into fabric again.
With our unique blend of organic and recycled cotton, our garments can potentially be composted at the end of its life or recycled repeatedly, significantly reducing water and energy consumption in the virgin cotton industry.